Every order carries its own costs
COGS, shipping, handling, payment fees, refunds and attributed ad spend sit on the order they belong to. Orders without a cost are flagged, so they never hide inside an average.
Your real profit, after every cost.
Profitario pulls orders, ad spend, fees, shipping and supplier costs from 40+ platforms and subtracts them from every Shopify order. The number you see is the one that reaches your bank.
14 days free. No credit card. Your last 12 months are imported on install.
Profit bridge
Bramble Apparel, all channels
Costs are pulled from 40+ platforms, so nothing is typed by hand.
From revenue to profit, one cost at a time.
Remaining$7,238,790
Ad spend attributed to each order
Profitario pulls spend daily from every ad network and attributes it to the orders it produced. Break-even ROAS is calculated from your real margins.
Fees and shipping from the source
Gateway fees come from Stripe, PayPal and Shopify Payments per transaction. Shipping costs come from carrier labels or the rules you define by zone and weight.
A P&L that updates with every order
Revenue, costs and net profit update as orders, refunds and ad spend arrive. Expand any line to see which fees, refunds or products moved it.
Month over month, line by line
The same lines by day, week or month, with subtotals and ad spend broken down by platform and account. Compare any period to the one before it.
Then look past the order.
Profit per order is where it starts. Cohorts and product journeys show which customers and products keep paying.
What a customer is worth after 90 days
Monthly cohorts with accumulated sales per customer, CAC and repurchase rate, plus a projection for the months still open.
What they buy next
A journey map of what repeat customers buy first, second and third, so you can see which products bring people back.
“Three days after we connected Profitario, we discovered our best-selling SKU was losing $4 per order. We fixed pricing the next morning.”
“We thought TikTok was our worst channel. The cohort grid showed it had the highest 90-day LTV, so we shifted half our spend the next week.”
“Our top SKU by revenue was the worst by margin. We never would have caught that without per-order profit. It was buried in a 30% average.”
Per-order profit for every kind of Shopify store.
Single-store brands
Per-order profit and margin for one store, with costs synced from your supplier.
Agencies
Every client store under one account, with owner, admin, member and viewer roles.
Dropshippers
Supplier costs from AliExpress, CJ and DSers land on each order automatically.
Subscription brands
Subscription orders tracked alongside one-time orders, with cohort LTV per plan.
International stores
Daily FX rates, VAT handling and country-level cost rules for stores selling across borders.
Multi-channel sellers
Shopify, TikTok Shop and wholesale revenue rolled into one profit view.
KPI Dashboard
40+ KPIs in one dashboard
Net profit, ROAS, repurchase rate, LTV and more, updated as orders, refunds and ad spend arrive.
Net Profit
$1,720,705.00+14.6%Total Costs
5,518,085+7.8%Transaction Fees
$224,661.00-1.4%Lifetime Value
$66.80+3.1%Breakeven ROAS
1.61x0.0%aMPR (New Customer POAS)
0.76+1.7%Avg. Days Between Orders
82 days+8.4%Returning Customer AOV
$64.20+2.9%Contribution Margin
$23.80+0.6%Net Margin
23.8%+2.8%Shipping Coverage
124.0%+1.4%Dispute Losses
$21,200.00-8.5%Conversion Rate
5.9%+1.2%Net Profit
$1,720,705.00+14.6%Total Costs
5,518,085+7.8%Transaction Fees
$224,661.00-1.4%Lifetime Value
$66.80+3.1%Breakeven ROAS
1.61x0.0%aMPR (New Customer POAS)
0.76+1.7%Avg. Days Between Orders
82 days+8.4%Returning Customer AOV
$64.20+2.9%Contribution Margin
$23.80+0.6%Net Margin
23.8%+2.8%Shipping Coverage
124.0%+1.4%Dispute Losses
$21,200.00-8.5%Conversion Rate
5.9%+1.2%Net Profit
$1,720,705.00+14.6%Total Costs
5,518,085+7.8%Transaction Fees
$224,661.00-1.4%Lifetime Value
$66.80+3.1%Breakeven ROAS
1.61x0.0%aMPR (New Customer POAS)
0.76+1.7%Avg. Days Between Orders
82 days+8.4%Returning Customer AOV
$64.20+2.9%Contribution Margin
$23.80+0.6%Net Margin
23.8%+2.8%Shipping Coverage
124.0%+1.4%Dispute Losses
$21,200.00-8.5%Conversion Rate
5.9%+1.2%Gross Revenue
7,238,790+11.2%Expenses
$5,518,085.00+7.8%Handling Fees
$79,260.00+0.8%LTV:CAC Ratio
2.40x-1.2%MER (Blended ROAS)
3.76+6.4%First-Order Profit per New Customer
8.42+4.8%New Customer Revenue
72.3%+4.1%Avg. Order Value
$55.00+3.2%Avg. Shipping / Order
$3.96-2.4%Refund Rate
2.8%-0.3%Processing Rate
3.1%+0.4%Dispute Fees
$16,800.00+2.0%Bounce Rate
42.1%-4.3%Gross Revenue
7,238,790+11.2%Expenses
$5,518,085.00+7.8%Handling Fees
$79,260.00+0.8%LTV:CAC Ratio
2.40x-1.2%MER (Blended ROAS)
3.76+6.4%First-Order Profit per New Customer
8.42+4.8%New Customer Revenue
72.3%+4.1%Avg. Order Value
$55.00+3.2%Avg. Shipping / Order
$3.96-2.4%Refund Rate
2.8%-0.3%Processing Rate
3.1%+0.4%Dispute Fees
$16,800.00+2.0%Bounce Rate
42.1%-4.3%Gross Revenue
7,238,790+11.2%Expenses
$5,518,085.00+7.8%Handling Fees
$79,260.00+0.8%LTV:CAC Ratio
2.40x-1.2%MER (Blended ROAS)
3.76+6.4%First-Order Profit per New Customer
8.42+4.8%New Customer Revenue
72.3%+4.1%Avg. Order Value
$55.00+3.2%Avg. Shipping / Order
$3.96-2.4%Refund Rate
2.8%-0.3%Processing Rate
3.1%+0.4%Dispute Fees
$16,800.00+2.0%Bounce Rate
42.1%-4.3%Revenue
$7,238,790.00+11.2%COGS
$2,754,104.00-2.1%Revenue / Visitor
$3.24+4.2%ROAS
7.26x+15.7%aMER (New Customer ROAS)
3.21+5.1%NBEROAS (Net Breakeven ROAS)
1.610.0%Returning Customer Rev.
27.7%-4.1%Avg. Items / Order
2.3-0.5%Avg. Discount / Order
$2.45+1.1%Discount Rate
4.1%-1.1%Disputes
420-15.2%Dispute Win Rate
62.5%+5.0%Returning Customers
14.8%-6.2%Revenue
$7,238,790.00+11.2%COGS
$2,754,104.00-2.1%Revenue / Visitor
$3.24+4.2%ROAS
7.26x+15.7%aMER (New Customer ROAS)
3.21+5.1%NBEROAS (Net Breakeven ROAS)
1.610.0%Returning Customer Rev.
27.7%-4.1%Avg. Items / Order
2.3-0.5%Avg. Discount / Order
$2.45+1.1%Discount Rate
4.1%-1.1%Disputes
420-15.2%Dispute Win Rate
62.5%+5.0%Returning Customers
14.8%-6.2%Revenue
$7,238,790.00+11.2%COGS
$2,754,104.00-2.1%Revenue / Visitor
$3.24+4.2%ROAS
7.26x+15.7%aMER (New Customer ROAS)
3.21+5.1%NBEROAS (Net Breakeven ROAS)
1.610.0%Returning Customer Rev.
27.7%-4.1%Avg. Items / Order
2.3-0.5%Avg. Discount / Order
$2.45+1.1%Discount Rate
4.1%-1.1%Disputes
420-15.2%Dispute Win Rate
62.5%+5.0%Returning Customers
14.8%-6.2%Orders
131,605+9.1%Shipping Costs
$518,048.00+5.3%Profit / Visitor
$1.23+5.8%Effective ROAS
6.84x+12.3%MPR (POAS)
0.89+2.3%Repurchase Rate
14.8%-6.2%New Customer AOV
$52.40+1.8%Avg. Profit / Order
$13.80+1.8%Gross Margin
62.0%+1.2%Shipping Margin
$124,800.00+0.9%Chargeback Rate
0.3%+3.1%Sessions
2,228,000+6.8%Orders
131,605+9.1%Shipping Costs
$518,048.00+5.3%Profit / Visitor
$1.23+5.8%Effective ROAS
6.84x+12.3%MPR (POAS)
0.89+2.3%Repurchase Rate
14.8%-6.2%New Customer AOV
$52.40+1.8%Avg. Profit / Order
$13.80+1.8%Gross Margin
62.0%+1.2%Shipping Margin
$124,800.00+0.9%Chargeback Rate
0.3%+3.1%Sessions
2,228,000+6.8%Orders
131,605+9.1%Shipping Costs
$518,048.00+5.3%Profit / Visitor
$1.23+5.8%Effective ROAS
6.84x+12.3%MPR (POAS)
0.89+2.3%Repurchase Rate
14.8%-6.2%New Customer AOV
$52.40+1.8%Avg. Profit / Order
$13.80+1.8%Gross Margin
62.0%+1.2%Shipping Margin
$124,800.00+0.9%Chargeback Rate
0.3%+3.1%Sessions
2,228,000+6.8%Frequently asked questions
Pricing, setup, data, and how Profitario compares to other tools.
Pricing & free trial
Integrations & data
Multi-store & teams
Compared to other tools
Simple, transparent pricing
No hidden fees. Upgrade, downgrade, or add what you need anytime.
Free
$0/mo
- Orders per month(50)
- Shops included(1)
- Integrations(5)
- Real-time dashboard
- Ad platform integrations
- Chat support
- Email support
Starter
$30/mo
- Orders per month(300)+$0.30/order over
- Shops included(1)
- Integrations(Unlimited)
- Export rows(Unlimited)
- Real-time dashboard
- Product reports
- Pivot table report
- Dispute report
- Ad platform integrations
- Supplier integrations (AliExpress, CJ)
- Automated cost import
- CSV export
- Chat support
- Email support
Growth
$55/mo
- Orders per month(600)+$0.20/order over
- Shops included(3)
- Integrations(Unlimited)
- Additional shop($15/mo)
- Export rows(Unlimited)
- Real-time dashboard
- Product reports
- Pivot table report
- Dispute report
- Multi-store dashboard
- Advanced analytics (LTV, Cohort)
- Ad platform integrations
- Supplier integrations (AliExpress, CJ)
- Shipping provider integrations
- Payment gateway sync
- Automated cost import
- CSV export
- API accessComing soon
- Chat support
- Email support
Pro
$100/mo
- Orders per month(1,500)+$0.10/order over
- Shops included(6)
- Integrations(Unlimited)
- Additional shop($15/mo)
- Export rows(Unlimited)
- Real-time dashboard
- Product reports
- Pivot table report
- Dispute report
- Multi-store dashboard
- Advanced analytics (LTV, Cohort)
- Custom reportsComing soon
- Ad platform integrations
- Supplier integrations (AliExpress, CJ)
- Shipping provider integrations
- Payment gateway sync
- Automated cost import
- CSV export
- API accessComing soon
- Scheduled reportsComing soon
- Webhook notificationsComing soon
- Chat support
- Email support
- Priority support
Enterprise
$200/mo
- Orders per month(3,500)+$0.05/order over
- Shops included(10)
- Integrations(Unlimited)
- Additional shop($15/mo)
- Export rows(Unlimited)
- Real-time dashboard
- Product reports
- Pivot table report
- Dispute report
- Multi-store dashboard
- Advanced analytics (LTV, Cohort)
- Custom reportsComing soon
- Ad platform integrations
- Supplier integrations (AliExpress, CJ)
- Shipping provider integrations
- Payment gateway sync
- Automated cost import
- CSV export
- API accessComing soon
- Scheduled reportsComing soon
- Webhook notificationsComing soon
- Chat support
- Email support
- Priority support
- Dedicated account manager
Scale
$300/mo
- Orders per month(Unlimited)
- Shops included(Unlimited)
- Integrations(Unlimited)
- Export rows(Unlimited)
- Real-time dashboard
- Product reports
- Pivot table report
- Dispute report
- Multi-store dashboard
- Advanced analytics (LTV, Cohort)
- Custom reportsComing soon
- Ad platform integrations
- Supplier integrations (AliExpress, CJ)
- Shipping provider integrations
- Payment gateway sync
- Automated cost import
- CSV export
- API accessComing soon
- Scheduled reportsComing soon
- Webhook notificationsComing soon
- Chat support
- Email support
- Priority support
- Dedicated account manager
Need more shops? Add extra shops for $15/mo each on Growth and above. All paid plans include unlimited integrations.
Start tracking your real profit today
No credit card required. Free plan available forever.